UpEnd
UPEND GIN
BRAND STRATEGY - BRAND IDENTITY - PACKAGING DESIGN - artwork
A brand looking to up-end traditional category cues, UpEnd gin takes inspiration from traditional aged copper stills, combined with the urban environment of iconic New York City.
With careful consideration for every detail, the collaborative team of Nude and UpEnd ensured we shook things up and pushed quality to it’s limits.
Video by www.robchenery.com
