ABERLOUR DISTILLERY

SPEYSIDE SINGLE MALT WHISKY

BRAND STRATEGY - BRAND IDENTITY - PACKAGING DESIGN - artwork

Recrafted new packaging that truly heroes Aberlour’s Distillery’s heritage and highlights the brand’s continuted passion for delivering a whisky of exceptional character.

The newly refined iconic brand mark is embossed directly into the front of the bottle and together with the reduced label size allow the liquid to take centre stage. The founder’s signature and motto “Let the Deed Show” guarantee Aberlour’s commitment to quality and reinforce the human touch that sets the brand apart.